For example in Chicago, both the Cubs and White Sox have major weekend long events in January that are huge draws.
2011 Chicago Cubs Convention
2011 Chicago White Sox SoxFest
Both of these events are wildly popular and brings thousands of fans into the Chicago Loop in the middle of winter. This should be a no-brainer for the Red Sox, but they seem to have no interest.
Does anybody doubt for a second that a Red Sox WinterFest ( an event they held in December of 1996 at the Hynes Convention Center) wouldn't be a huge attraction? January is one of the slowest months of the year for the Boston hotel and restaurant industry and a Sox sponsored event would provide a nice boost. The prefect weekend would be the last weekend of January as that is week before the Super Bowl and there is little else going on.
The Red Sox do sponsor some minor events...the invitation only Christmas at Fenway, usually the second Saturday of December, the 2011 Red Sox Road Trip and of course Truck Day (this year February 8th)
Again, back in December of 1996, the Red Sox DID sponsor an event.
Patriot Ledger Nov 30, 1996
The Red Sox will host WinterFest Saturday (9 a.m.-7 p.m.) and Sunday (9 a.m.-6 p.m.) at the Hynes Convention Center. The event is modeled after the FanFest events, which have become popular attractions at the Major League All-Star Game. It's the first time a large-scale fan event has been planned in conjunction with the Winter Meetings.
Highlights will include autograph sessions, video batting and pitching cages, baseball card trading and memorabilia as well as merchandise from major- and minor-league teams for purchase. Ballpark-style food will be available. The event will also coincide with the lighting of the Prudential Center Christmas tree Saturday evening.
Tickets, available at the door, are $6 for adults, $4 for children 5-12. Children younger than 5 will be admitted free.
Come on Messrs Henry, Werner and Lucchino. This is a no brainer and would be a win for everybody.
Let's do it for 2012.